My Story

After spending over 25 years in C-level jobs in sales, marketing and general management at companies such as Desso, Armstrong and Domo Contract Flooring, I have always built my businesses on innovation, new business models, customer centricity and technology as a powerful enable and now I use that experience to inspire companies to develop their own strategy fit for a digital and connected world.

I started this thrilling life as an inspirational keynote speaker in 2012 and since then I have given several hundreds (I never really counted them) of highly rated keynotes around the globe to international companies like Assa Abloy, Cisco, Volvo, Swedbank, Telia, MasterCard, Randstad, Tesla, Nestle’, IBM, Microsoft, Barco, DSM,, Smurfit Kappa, Etex, EY, KPMG, Deloitte, … and at numerous international conventions on retail, HR, automotive, food, health….

In 2015 I started nexxworks together with my business partners and friends Peter Hinssen and Steven Van Belleghem to work together in realising our mission: get companies ready for their Day After Tomorrow. We spend many week per year in Silicon Valley, China, Berlin, Tel Aviv and other hot spots of digital innovation and are always eager to share what we have experienced and learned over there.

I am a proud member of the jury of Deloitte Best Managed Companies Belgium and I am active in several Advisory Boards and Boards of Directors. I am a frequent lecturer at London Business School, Neyenrode in Breukelen and TIAS in Tilburg. (I am a frequent Flyer too :-))

I love to combine my profound experience as a manager in international companies with my passion for the digital new normal in retail, manufacturing, food and health, pharma, automotive, banking and insurance, HR, IT, logistics, FMCG, packaging,… sales, marketing and management.

I know both the B2C and B2B environment, but I strongly believe in a growing H2H driven C2B world.

Press kit

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What people say about Rik

Casper Overbeek

CX Manager CitizenM

I know Rik for a while and I have seen him deeply inspiring audiences from as small as a living room to as large as an auditorium.
Customer Experience is a shared passion and Rik constantly gets me out of my comfort zone by exploring yet another horizon.
In this fast-evolving domain there is a constant pressure on how to avoid being yesterdays' news.

Yet, as we deal with humans, the emotional connection and the real contact can never be forgotten. Not for one second.
In his keynotes, Rik voices like no other this vulnerable yet exciting balance.

In addition, he has helped on several occasions sharpening my own vision in a smaller brainstorm setting.
He is a true thought leader that thinks practical at the same time. That make his ideas accessible and engaging.
Oh before I forget, at citizenM we cherish the fact that he is our biggest fan. Hats off for this true mobile citizen.

Rik Vera Please keep your mobile device
in a upright position (portrait mode).